RUTH LIMTIACO | CHIEF EXECUTIVE OFFICER
Ruth Limtiaco has more than 20 years of experience in public relations, marketing, special events and promotions. Since October, 1989, she has owned The Limtiaco Company, an award-winning firm that has been responsible for numerous successful public awareness campaigns, both in Hawaii and on the national scene. The company has handled media relations and publicity for clients ranging from island nations to multi-million dollar resorts to shopping malls, festivals and special events.
The Limtiaco Company was founded with a focus on the travel and hospitality industry. With over six years of experience as public relations director for Hyatt Resorts Hawaii, Ruth oversaw the national launch campaigns for the openings of the Hyatt Regency Waikoloa, Hyatt Regency Kauai and Grand Hyatt Wailea.
Ruth began her career in communications while living on the island of Guam in Micronesia, where she spent fourteen years. She continues to have active ties to that island and frequently travels to Micronesia, where her firm represents two tropical island destinations.
Creative thinking, organizational skills and building partnerships are hallmarks of the company that Ruth has built. She invented the highly successful “Maui Loves Kids” theme that launched the island of Maui’s family travel campaign. She also created and implemented the “Made With Aloha Festival” for the Hyatt Regency Waikiki—an event that later evolved into the annual “Made in Hawaii Festival” currently held annually at the Blaisdell arena in Honolulu.
Ruth sits on the board of directors of the Pacific and Asian Affairs Council, and `Iolani Palace and serves as vice chair of the Honolulu Chamber of Commerce Small Business Council. She is also a member of the Society of American Travel Writers and the Pacific Asia Travel Association (PATA) Micronesia chapter. She chaired the “Sustainable Tourism Panel” at the Mayor’s Pacific Islands Environmental Symposium in May, 2000; and her business has been named one of the Top 50 Women-Owned Businesses in Hawaii by Pacific Business News. The company was also named as one of Hawaii’s “Fastest-50” growing companies for four consecutive years from 2000 through 2003.
Ruth holds a second degree black belt in aikido and paddled with an outrigger canoe team for four years, successfully participating in the 43 mile open-ocean race from Molokai to Oahu. She calls herself a “fair weather” golfer, loves to hike, reads avidly, plays the piano and dotes on her two golden retrievers.